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In a fashion landscape flooded with repetition and trend-chasing, Avalon was created as a return to origin—a space to build from scratch, by hand, without rules. 

Since launching the line in August 2023, I’ve designed, crafted, and marketed four original garment collections. Each piece reflects a desire to experiment freely, using techniques like sun printing, hand sewing, and ultraviolet ink painting to explore form and material outside traditional boundaries.

This section documents that process—every garment a response to an oversaturated visual world, and an attempt to create something singular, intentional, and human.

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